Tag Archives: Team Fortnight

Team Fornite’s opportunity

The opportunity video Week!

This week the groups got to display their understanding and the opportunity for the stakeholders- Zipworld and Rib ride and their peers.

It was an intense presentation style was Pecha Kucha- which is the style where the presentation is automated and is 20 seconds – after the presentation they showed their 45sec video displaying their vision for the place.


Team Fornite!

This week I looked at team Fornite

They presented their persona that they focused on which was a 25-year-old – professional couple who came to the area for a nice weekend away. This couple found adventure tourism activities while they get here. They wanted to promote the fact that everyone could be involved in these activities and that one way that they could is accessibility.

One way to increase accessibility is through addressing the problem highlighted by rib ride that parking is an issue. Team Fornite also highlighted that public transport was underused even when there was a direct route. They think there is an opportunity to find in depth user trip to highlight places which can become symbols.

Their video

They also presented the concept behind their video, they focused on fast paced experiences where tourists packed in the activities in their visit to reflect intense action they could do.

Copyright – Dan Lane Photography


The feedback for the presentation and video was that they needed to focus on the narrative that they were using – that it fits the audience.

Sam and Mat from rip ride highlighted the focus of public transport and parking problems and how this would be a good issue to focus on. However, this problem does not affect ZipWorld as much, so this would be a highly focused problem – solution.

Phil asked them to look at the complication that if it is transport then they need to look at not just tourist but how this affects this staff and visitors. He also said that they should look at how they could be innovative with the solution for this problem which would be unique to north wales and add value to the companies.

They needed to concentrate on the final objective for a project which they honest with saying that they did not have one because they were concentrated on the problem and the opportunity. Team Fornite said that they had the impression that the presentation was about the video.

The task for next week for the group is to think about at least three concrete proposal that could have the potential of adding value to both companies.

Copyright – Dan Lane Photography

Enterprise by Design 2018, Two in a Fortnight

12 teams were all mesmerised in this week’s project session as the two companies part of Enterprise by Design 2018, RibRide and ZipWorld, revealed their newly joint adventure project together! After both companies introduced themselves and their position in North Wales Adventure sector in the first hour of the session, RibRide finally disclosed the big project. As the project is not yet publicly or officially announced yet, any projects details cannot be mentioned or revealed, although this project indeed got all the teams full of adrenaline and ready to start making progress in the process.

Image result for zip worldImage result for ribride










After a quick tea and brownie break, all the teams were back together for the first team activity, but this time with all new postgraduate facilitators. For this week, the team that I choose comprised of Hang Yu, Tara Moran, Matthew Harry and Hugh Macgravie, which all identified as Team Fortnight. The objective of this week’s creation on the 2nd week of the EBD journey was to gather an expansive understanding of the local area. This was done through a mapping activity, where each team was asked to make a mind or geographical map of all the related adventure/tourism or key aspects of the local area, ranging from the Menai Bridge to Bethesda. Afterwards, each team was asked to be reflective and selective upon their map to highlight the 10 most important aspects of coding them with sticker icons.


Overall, I was pleased with my team’s quick thinking and individual input for this activity, as each member had at least a moderate level of local knowledge and valuable insight of the area. Additionally, there was a few strong examples raised and an in-depth team discussion during the selective phase of the activity. There was little reflective input needed to re-establish the criteria of the activity, but nevertheless, Team Fortnight’s performance was excellent this session. Lastly, each team member produced their homework assignments from the previous week of their own user profiles, all to an excellent and insightful standard. All creative currency was awarded.


Lastly, as time was of the essence, each team were asked to further analyse their maps for potential gaps or perceived barriers towards people travelling, staying, approaching these key aspects. For example, one idea highlighted was a lack of accommodation for the large input of consumers ZipWorld receive on an annual basis. This activity requires all the teams to meet within the week, independent from the formal sessions, to work together on thinking, reflecting, and digitising their maps by next Tuesday.


Written by Thomas Jones